Who would have thought that being cute and having fun could lead to a major payout? The parents of 6-year-old Ryan did— that’s who.

Forbes released their list of the highest-paid YouTubers and Ryan of Ryan ToysReviews managed to pull in $11 million worth of ad-revenue all from playing with toys and eating food.

With over 10 million subscribers, this tiny tot is raking in cash without trying.

“He loves cars, trains, Thomas and friends, Lego, superheroes, Disney toys… family fun adventure and so much more!” reads the description of his channel. “Ryan will also love doing fun and easy science experiments for kids!”

The channel began in March 2015 and four short months later Ryan opened a giant egg brimming with toys from Disney’s Cars. The video took off and now has over 800 million views.

That is one influential kid. The best part is that Ryan’s parents plan to shut it down as soon as Ryan says the word.

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